If you haven't expanded your beauty shop or hair salon to include other types of services, you might just be missing out on serving a whole new customer base.
Next time you're taking a spin through town, carefully note the services being offered in the trendiest looking salons. Waxing, sugaring, and nail care have recently become a part of many upscale salons. Other types of "spa quality" services are often available as well - massage, body wraps, aromatherapy- all these are profitable extensions of your already excellent hair salon.
If you are venturing into new salon / spa territory, you're going to need some exiting advertising to help you get the word out. Besides flyers, signs, and promotional deals, salon and spa business cards are a great start! Here are a few really good choices we found that cover just about all aspects:
Check this out. This is a bi-tonal salon business card with a very popular color scheme: black and white photography with hot pink highlights. This design is very general, yet specific enough to fit a salon business that offers spa-type services other than hair styling. It can fit cosmetology, massage, just about anything.
Or how about this one:
Another black and white business card design, this features a nice green curvy detail. As the model on the card has her hair wrapped up in a towel and looks very relaxed in her spa / salon atmosphere. This one can easily represent a business that offers massages and body wraps as well as hair care.
Finally, have a look at the next one. It's rather esoteric, but when you're offering a myriad of spa or salon services, it's just perfect. There is a lot of room for you to make a list of all those great services you provide, on a relaxing background. The still water looks very restful and the water lotus is an ancient symbol of beauty- they make for a stunning background on the black field: